Introduction
In 2025, New Distribution Capability (NDC) has evolved into a game-changing technology for corporate flight booking. Businesses adopting NDC are not only experiencing significant cost savings (up to 23%) but are also providing travelers with a more personalized and streamlined booking experience. If your company is still relying on traditional booking methods, it’s time to understand why NDC should be at the core of your travel management strategy.
What is NDC?
NDC is an XML-based data transmission standard developed by IATA to enhance communication between airlines and travel agents. Unlike traditional Global Distribution Systems (GDS), NDC enables direct connections, allowing businesses to access richer content, customized offers, and improved functionality.
NDC Architecture

NDC Adoption Timeline
Year | Milestone | Impact |
---|---|---|
2019–2021 | Early adoption phase | Limited implementation |
2022–2023 | Critical mass achieved | 65% of major airlines NDC-enabled |
2024–2025 | Advanced implementation | Rich content and personalized offers become standard |
Key Benefits for Corporate Travel
1. Enhanced Content and Personalization
- Tailored fare bundles based on company policies
- Corporate-specific ancillary services (e.g., priority boarding, additional baggage)
- Dynamic pricing aligned with negotiated corporate rates, providing better value for businesses.
2. Cost Efficiency and Transparency
- Direct comparison of total trip costs, ensuring businesses make the most cost-effective decisions.
- Elimination of GDS surcharges, saving companies on booking fees.
- Access to exclusive corporate pricing directly from airlines, bypassing middlemen.
3. Policy Compliance and Duty of Care
Corporate travel management is streamlined through NDC’s integration of:
- Pre-trip approval workflows, ensuring travelers stay within the company’s travel policy.
- Real-time policy application at the point of sale, preventing non-compliant bookings.
- Enhanced data for duty of care obligations, providing managers with vital information to support employee safety.
Implementation Challenges and Solutions
Common Obstacles
- Technical integration complexity: Integrating NDC with existing systems may require significant effort.
- Content fragmentation: Airlines and suppliers may offer inconsistent content, complicating the implementation.
- Change management: Transitioning to NDC requires adequate training and communication to overcome resistance to change.
Effective Implementation Strategy
- Assessment Phase: Identify high-volume NDC-ready airlines and key content providers.
- Pilot Program: Implement NDC with a specific department or region to iron out technical issues.
- Full Deployment: Roll out NDC integration across the organization with proper training and ongoing support.
How AtYourPrice Leverages NDC
AtYourPrice’s platform provides significant advantages for corporate travel management through:
- Unified Content Display: Seamless integration of NDC and non-NDC content ensures a holistic view of all flight options.
- Policy-First Architecture: Corporate policies are embedded directly into the NDC integration, ensuring compliance.

- Comprehensive Reporting: Detailed analytics show the ROI of NDC implementation, from cost savings to traveler satisfaction.
- Automated Fare Comparison: Our proprietary algorithm compares all available options to provide the best value to businesses.
Future Trends in NDC for Corporate Travel
As NDC evolves, expect to see:
1. Advanced Machine Learning Applications
- Predictive pricing models, enabling businesses to forecast flight costs more accurately.
- Automated policy adjustments based on real-time data, improving efficiency.
2. API Standardization
- Industry-wide efforts towards API standardization will reduce integration complexity, enabling easier adoption for businesses of all sizes.
3. Sustainability Features
- Carbon calculation and offsetting will become standard, allowing companies to assess and reduce their travel-related carbon footprints.
- Comparative sustainability metrics will help businesses choose the most eco-friendly flight options.
Conclusion
NDC has moved beyond an optional upgrade and is now a critical component of any forward-thinking corporate travel strategy. Businesses partnering with AtYourPrice can:
- Reduce booking costs by up to 18%
- Improve traveler satisfaction by over 30%
- Enhance duty of care capabilities, ensuring the safety and well-being of every traveler.
Ready to revolutionize your corporate flight booking with NDC? Sign up for a free AtYourPrice demonstration today.
FAQs
NDC (New Distribution Capability) is a standard developed by IATA that allows airlines to provide richer content and personalized offers to corporate travelers through direct connections, bypassing traditional GDS systems.
Companies can save between 18–23% by eliminating GDS fees and accessing exclusive airline pricing.